When you look at your website, what do you see? Does your website have updated, attractive and eye-catching content and design? Is your website ready for the future?
This article provides 10 essential web design tips to transform your website from old and boring to new and improved in 2022!
Why Do You Need To Improve Your Website?
A great website is the first line of defense for your business. Therefore, it is important that you not only take care of your content, but also the general appearance of your website.
However, web design is not just about aesthetics. It is about the correct planning and conception of the concept that you place on your website. This includes fonts, colors, and graphics. Designing a website also means balance. You don’t want to see a website that is too cluttered with elements, outdated content, or even broken links and pages.
Here Are Some Simple Design Tips To Follow To Improve Your Website.
Be as simple as possible
Remember that the main purpose of your website is to communicate your main message to your target audience. It should be simple and easy to navigate so that your visitors can better process your content and find what they are looking for easily.
Focus On Readability
Will your target audience understand your content? Are they well organized or is their content cluttered? You should consider whether your audience can easily understand what they are reading. Avoid Using Text Modules For This. Use Lists And Bullets For Better Readability.
Use High-Quality Images
According to the Social Science Research Network, 65 percent of people are visual learners. And 90 percent of the information we consume is transmitted to our brain through images. Therefore, it is important that your website contains high-quality images to convey your message effectively, rather than just using text.
Images also help connect with your audience while providing a deeper explanation of your written content. In addition, high-quality images convey credibility and professionalism.
Include keywords and phrases in your title
Don’t use vague and long-winded headlines that can confuse your audience. Be as direct and clear as possible, and use keywords or phrases to capture the attention of your visitors.
Don’t Forget Your CTA
The call to action or CTA is very important in your business, especially on your website. You want to be clear about the next steps your website visitors will take. However, remember not to overdo it. Don’t add CTAs at the top of your page. Not all of your website visitors are ready to take the next step, so it’s always best to place the CTA at the bottom of the page.
Take Care Of Your 404
Make sure your target audience doesn’t get 404 errors when they visit your website. 404 means your page cannot be found. And one of the main causes could be that the website is moved, deleted or the URL is wrong.
Colors Are Very Important
The color palette used on your website should match your brand colors. It should not be too intrusive and flashy so as not to confuse or distract your visitors.
The design must be compatible with mobile devices.
Most people access the Internet with their mobile phones. Therefore, your web design should be mobile friendly so that your audience can access it conveniently. Google also recognizes websites that are optimized for mobile devices.
Consider Simple Navigation
Most of the time, people don’t spend more time on a website that seems too complicated to use and navigate. You want your website to be easy to use so visitors stay on your website longer and potentially increase your conversion rate.
Pay Attention To The Placement Of Your Social Links
It’s a good idea to always include your social media links on your website so that people outside of your website can connect with you. Don’t put them at the top of your page, as they can be distracting and take visitors away from your site.
The design tips above are just a few of the many things you need to consider when designing and improving your website. It all depends on the goals of the design update you are doing.
Hello Digital Marketing is a trusted web design company in Winnipeg. We offer intelligent and innovative digital solutions for web design and branding. Contact us today to see how we can help you get your website up and running today.
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